Corporate disclosure
preferred label: Unternehmenspublizität @de
type: Descriptor
type: Concept
related: Public relations

Concept
type: Class

STW Thesaurus for Economics
preferred label: Standard-Thesaurus Wirtschaft @de
type: Dataset
type: ConceptScheme

Descriptor
type: Class

is in scheme
definition: Relates a resource (for example a concept) to a concept scheme in which it is included.

Communication
preferred label: Kommunikation @de
type: Descriptor
type: Concept
narrower: Public relations

has related
sub property of: semanticRelation
definition: Relates a concept to a concept with which there is an associative semantic relationship.
comment: skos:related is disjoint with skos:broaderTransitive

preferred label
sub property of: label
definition: The preferred lexical label for a resource, in a given language.
comment: skos:prefLabel, skos:altLabel and skos:hiddenLabel are pairwise disjoint properties.
comment: The range of skos:prefLabel is the class of RDF plain literals.
comment: A resource has no more than one value of skos:prefLabel per language tag.

Investor relations
preferred label: Investor Relations @de
type: Descriptor
type: Concept
broader: Public relations

Marketing communications
notation: B.07.04
label: Marketingkommunikation @de
preferred label: B.07.04 Marketingkommunikation @de
preferred label: B.07.04 Marketing communications
type: Thsys
type: Concept
narrower: Public relations

alternative label
sub property of: label
definition: An alternative lexical label for a resource.
comment: skos:prefLabel, skos:altLabel and skos:hiddenLabel are pairwise disjoint properties.
comment: The range of skos:altLabel is the class of RDF plain literals.

Business environment
preferred label: Betriebliches Umfeld @de
type: Descriptor
type: Concept
related: Public relations

Corporate information and communication
notation: B.01.03
label: Betriebliche Information und Kommunikation @de
preferred label: B.01.03 Corporate information and communication
preferred label: B.01.03 Betriebliche Information und Kommunikation @de
type: Thsys
type: Concept
narrower: Public relations

has broader
sub property of: broaderTransitive
definition: Relates a concept to a concept that is more general in meaning.
comment: Broader concepts are typically rendered as parents in a concept hierarchy (tree).

Sponsorship
preferred label: Sponsoring @de
type: Descriptor
type: Concept
broader: Public relations

Internal communication
preferred label: Interne Kommunikation @de
type: Descriptor
type: Concept
related: Public relations

Public relations
narrower: Sponsorship
narrower: Investor relations
gvkppn: 091381185
type: Concept
type: Descriptor
alternative label: Corporate communications
alternative label: Betriebliche Informationspolitik @de
alternative label: Corporate communication
alternative label: PR (Public Relations)
alternative label: Imagepflege @de
related: Corporate disclosure
related: Corporate reputation
related: Personalization
related: Internal communication
related: Business environment
broader: Communication
broader: Corporate information and communication
broader: Marketing communications
preferred label: Öffentlichkeitsarbeit @de
is in scheme: STW Thesaurus for Economics

Personalization
preferred label: Personalisierung @de
type: Descriptor
type: Concept
related: Public relations

Corporate reputation
preferred label: Firmenimage @de
type: Descriptor
type: Concept
related: Public relations

has narrower
sub property of: narrowerTransitive
definition: Relates a concept to a concept that is more specific in meaning.
comment: Narrower concepts are typically rendered as children in a concept hierarchy (tree).