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STW Thesaurus for Economics

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B Business economics > B.07 Marketing > B.07.01 Marketing management > Customer recovery
B Business economics > B.07 Marketing > B.07.01 Marketing management > Relationship marketing > Customer recovery
B Business economics > B.07 Marketing > Marketing > Relationship marketing > Customer recovery

Preferred term

Customer recovery  

Type

  • Descriptor

Broader concept

Related concepts

Entry terms

  • Churn management
  • Customer churn

In other languages

URI

http://zbw.eu/stw/descriptor/29795-4

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